Nancy Rohr
Nancy Rohr is an innovative advertising and marketing professional with extensive experience in OOH and digital marketing. A goal-oriented visionary with a track record of increasing sales, she supports local and national advertisers in boosting their brand recognition and value. At Alluvit Media, Nancy holds the largest value contract and highest initial invoicing for 2022 and 2023.
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How to Create a Marketing Plan
If your business is looking to grow its customer base and drive revenue (as just about any business is), creating a comprehensive marketing plan is essential. It doesn’t matter how…
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Call to Action Guide & Best CTA Examples
A call to action (CTA) is a critical element in marketing, guiding users toward taking a specific action. Whether it’s visiting a website or storefront, making a purchase or call,…
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How Long Does a Billboard Stay Up? All About Campaign Durations
The best marketing campaigns have timelines so that you can analyze the effectiveness of your efforts over a set period of time. Too short of a campaign and you may…
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What Is Digital Out-of-Home (DOOH) Advertising?
It comes as no surprise that traditional advertising methods are evolving to meet the demands of a tech-savvy audience. Advertisers are searching for the smartest ways to leverage technology to…
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Street Furniture Advertising Guide: Bus Shelters, Benches, & More
One of the greatest aspects of outdoor advertising (and part of the reason why it’s a favorable form of marketing among consumers) is how it seamlessly integrates into our environments.…
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How to Design an Effective Ad
These days, attention spans are fleeting and competition is fierce, which means that crafting an effective ad is a must if you want to get noticed. When it comes to…
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Calculating Billboard ROI
Even with all the marketing and advertising channels available today, billboards continue to have a massive influence on consumer behavior. Outdoor advertising in general is an effective way to reach…
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Can You Buy a Billboard? Plus Other Considerations
Every so often, we get calls from individuals and businesses interested in buying a billboard. It’s not surprising. Billboards have an effective way of grabbing attention in a world that…